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Does Google love you?

April 6, 2006 at 9:49 pm · Filed under Geek talk

Attended a conference today with Google Consultant Steve Johnston, SEO extraordinaire!

Long gone are the days of Keyword obsession in meta tags, its all about separating content, from layout, from behaviour, labelling images, links, and ensuring the content you have is meaningful to both the user and googlebots themselves!

Mean anything to you? Made a lot of sense to me! Accessibility, web standards, meaningful copy, it all ties in together!

Steve has a Google ebook which I was lucky to get a copy of at the event, but I would highly recommend you obtaining from his site. Very concise, informative, and reassuring!

Steve Johnston said,

April 13, 2006 @ 5:54 pm

Hi Caroline,

Thank you for the kind words and the pitch for the ebook.

You will remember from the seminar that I discussed building relationships with sites that link to you, so here I am practising what I preach, having spotted referrers from your blog to my site.

The post you have written is terrific and very gratifying given that it was the first time I had delivered that seminar, thank you. And reading it I wondered if you would consider linking to me using the expression ‘Google consultant’ rather than just my name.

If that is too much of a hassle, given you would have to rewrite part of the post, how about sticking ‘Google’ into the ‘ebook’ link, so that the link text says ‘Google ebook’.

Failing both of those, please be assured I am still delighted.

Best Wishes,

Steve

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